It’s the first Marketing Roundup of the New Year and it feels good to be back at it. I’ve come across a lot of good stuff this week that will help get your blog, SEO and social media on track. So, let’s get started.
Looking for ways to build links back to your site and increase your search rankings? Hint: the answer to this question is “Yes.” Then, this is a great place to start. Gaining inbound links (when people post a link to your website/blog on this website/blog) isn’t always easy, but that’s why the search engines place so much weight on the practice.
Did you know that Pinterest was one of the top 10 most visited social networks in 2011? This article gives you 5 great ways to use the network to engage with your consumers. Even if you’re already using Pinterest with some success, this article is worth reading for a few new and interesting ideas.
If you’re on Twitter, you might’ve already heard the outcry about Google’s most recent update. The good news – Google is taking steps to better integrate social features into its search engine. The bad news – it’s basically only including its own social network. Shockingly, the folks over at Twitter are not too pleased.
I’m going to be doing a tutorial on creating a Facebook tab for your Page later this month (stay tuned), but if you’re chomping at the bit to get started, this is a great guide to some of the available applications.
I'm an optimist grounded in realism. That's what I love about working on the web -- the possibilities to be creative and distinctive are endless, but there's always a need for those reality-driven, data-fueld folks who make our dreams into realities. I like to think I hover somewhere in the middle - creative, quantifiable internet marketing solutions.